If Sovrn could do one thing for you in 2017, what would it be?


#21

How does this work with demand from other sources? Does it support header bidding, if not, does it allow fallbacks?


#23

Personally I would like to be able to choose multiple categories for my sites.


#24

Simplified header bidding integration.

Instead of:

var adUnits = [
  {
    code: 'div-gpt-ad-mobile_header',
    sizes: [[300, 250],[320, 50],[300, 50],[336, 280],[320, 480],[468, 60],[250, 250],[216, 36],[180, 150],[168, 28],[120, 20]],
    bids: [{
          bidder: 'sovrn',
          params: {
            tagid: '480204' // 300x250 1
          }
      },{
          bidder: 'sovrn',
          params: {
            tagid: '480205' // 250x250 1
          }
      },{
          bidder: 'sovrn',
          params: {
            tagid: '480206' // 468x60 1
          }
      },{
          bidder: 'sovrn',
          params: {
            tagid: '480207' // 336x280 1
          }
      },{
          bidder: 'sovrn',
          params: {
            tagid: '480208' // 320x50 1
          }
      },{
          bidder: 'sovrn',
          params: {
            tagid: '480209' // 300x50 1
          }
      },{
          bidder: 'sovrn',
          params: {
            tagid: '480210' // 320x480 1
          }
      }
    ]
  }

Support this:

var adUnits = [
  {
    code: 'div-gpt-ad-mobile_header',
    sizes: [[300, 250],[320, 50],[300, 50],[336, 280],[320, 480],[468, 60],[250, 250],[216, 36],[180, 150],[168, 28],[120, 20]],
    bids: [{
          bidder: 'sovrn',
          params: {
            publisherId: '480205'
          }
      }
    ]
  }

Kinda like roxot does it, so there is no need to create new ad units all the time and manage all the different tag id’s.


#25

A stable account contact person would be the single most important thing.

The revolving door contact people make me wary and less inclined to give Sovrn a lot of ad space.